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Couture Cares engages youth through special events, community-based education, mentoring, employment readiness and enrichment programs to help them develop skills and strengthen ties to family and community. 

About Us

Couture Cares was established in 2014 in Memphis, Tennessee. We serve as a nonprofit 501 c 3 organization, making a tremendous impact on youth from state to state; assisting over 700 high school girls, in Tennessee, Chicago, Mississippi and Alabama with expectancy to add a new state each year until we can service all underprivileged schools within the southeast region.

 

At COUTURE CARES we believe it is an economic and moral imperative to generate new opportunities for our young people – many of whom are eager to engage and take on new challenges but haven’t yet been able to figure out how. In an effort to inspire short and long-term change, we are working harder and smarter than ever to offer meaningful events and programs to ensure a seamless transition to adult roles.

 

In a changing economy and in the face of the statistics, we take to heart: The new connections we see for COUTURE CARES participants are influential and fundamentally life-changing. While this work is incredibly challenging, COUTURE CARES board of directors, supporters and participants are optimistic, driven and empowered.

aboutus

COUTURE CARES engages youth through memorable events, community-based education, mentoring, employment readiness and enrichment programs to assist them to develop skills and strengthen ties to family and community.

 

Couture Cares was established in 2014 in Memphis, Tennessee. We serve as a nonprofit 501 c 3 organization, making a tremendous impact on youth from state to state; assisting over 700 high school girls, in Tennessee, Chicago, Mississippi and Alabama with expectancy to add a new state each year until we can service all underprivileged schools within the southeast region.

 

At COUTURE CARES we believe it is an economic and moral imperative to generate new opportunities for our young people – many of whom are eager to engage and take on new challenges but haven’t yet been able to figure out how. In an effort to inspire short and long-term change, we are working harder and smarter than ever to offer meaningful events and programs to ensure a seamless transition to adult roles.

 

In a changing economy and in the face of the statistics, we take to heart: The new connections we see for COUTURE CARES participants are influential and fundamentally life-changing. While this work is incredibly challenging, COUTURE CARES board of directors, supporters and participants are optimistic, driven and empowered.

Davina C. Jones

Couture Cares, Executive Director

As a native of Memphis, Davina Jones founded Couture Cares, a 501(c) 3 organization in 2014 created to embody her unique vision to plant seeds of change in the minds, hearts, and lives of youth in her city, regardless of race, color or religion. Couture Cares largest annual event is called Her Prom Closet Giveaway. This event was developed to help young women of the Mid-South by providing free prom dresses, accessories, shoes, makeup, and life-essential workshops. The vision of this annual event has currently expanded to other states. Couture Cares Board of Directors, Advisory Committee and Volunteers are energized and pledge to do all we can to execute our mission and vision because we love Greater Memphis and want everyone we come in contact with to thrive. Davina has contributed in numerous community events throughout the mid-south.

Signature Event

Her Prom Closet

Couture Cares gives to underprivileged inner cities young ladies the things they need for their memorable night with NO CHARGE. When coming from diverse geographic areas, many people face lifetime experience in feeling like a princess and trademarking a soon to be high school completion milestone. This event is sometimes overlooked due to lack of proper attire. Couture Cares is here to remove those undesirable stumbling blocks.

 

The Signature Event Her Prom Closet gives many young ladies who miss or are properly unprepared for their formal high school functions. Although these events may appear to be minor to some, they, however, build on the foundation of self-esteem for most. Providing young girls with everything that is needed, improves confidence while giving a new light of showing that people care and that everyone deserves acts of kindness.

 

Lastly, Her Prom Closet not only service the young lady, but also the parents/guardian to these young ladies on financial options, common things to be on the lookout when it comes to the prom, dating, and safety, as well as providing food to all which for many may be their only meal that day.

 

This project supports the ultimate overall mission of Couture Cares because it allows us to give back to the community through our time and full efforts to anyone regardless of age, color, race, or religion.

Our Goals

What drives us?

Our end goal is to achieve a 50% increase in the status of changed lives by self-esteem and empowerment by Couture Cares events.

 

In the next 5 years, we want to service beyond in the following ways:

 

• To be in seven different cities in the southeast region.

• To include a Couture Cares truck, to be able to travel to collect donations, to provide drive-up services, to track the young ladies from High School to College, and ultimately door services providing a comprehensive service for their prom.

• To provide five scholarships per event, per location.

• To provide care packages to scholarship recipients.

 

Our hope is you would join us in supporting our inner-city youth and help us give back.

OUR SERVICES

Financial

Literacy

Entrepreneurial

Coaching

Community

Involvement

Developmental

Workshops

Our Vision

We aim to Develop, Participate and Empower the Youth. 

COUTURE CARES envisions a community where youth have access to the opportunities, skills, resources and relationships they need to fulfil their potential. We aim to Develop, Participate, and Empower the Youth.

2019 Couture Cares. Designed by Optic Views.